I’ve been in marketing, design, and communications for over 20 years. I’ve worked with big brands—but my heart’s always been with the scrappy, get-it-done small businesses.

You know the deal. You’re wearing every hat—sales, support, marketing, ops—and just trying to keep up. Meanwhile, the big guys have teams, budgets, and systems running 24/7.

That’s where AI lit a fire under me in late 2023.

It felt like, finally, there was a way to give small businesses access to the kind of power that used to be out of reach. But here’s the thing: AI has to make sense. It has to work with people, not around them.